User Generated Content Sites. Employer Brand and Reputation Are at Risk.
User Generated Content (UGC) is not a new phenomenon. Many of us are familiar with sites that rely on UGC. Here are some examples. If you are looking for a…
User Generated Content Sites. Employer Brand and Reputation Are at Risk.
6 Ways to Improve Your Personal Brand on LinkedIn
Whether you want to sell more, position yourself ahead of a key meeting or be approached in the passive job market, then you need to understand what to do and…
Lessons in Protecting Your Employer Brand and Reputation
In an earlier post, I contrasted how 2 different companies treated the staff they were making redundant. One was well handled; the other poorly. What happened to the company that handled…
Collateral Damage, Outplacement, and Employer Branding
I’d like to share with you two contrasting examples of how employers recently treated departing and remaining staff. I think it’s instructive for the protection of your employer branding and…
How You Treat Employees Upon Departure…
How you treat departing employees says a lot about your own values. It also impacts your employer brand. Over the last several weeks I have had the privilege of personally…
You’re Not In Charge of Your Brand Anymore
Some mid- to large-sized companies in Australia and around the globe are just getting used to the idea that they have a brand identity and a corporate reputation that must…
Yelp.com
The Internet has become almost a seamless part of everyday life for most people. Users consult their smartphones, tablets, and computers to answer questions, find information, and connect with friends…
Glassdoor.com: What You See Through It
Looking for a new job after being laid off? Did you lose a job due to redundancy or perhaps a company restructure? Researching a possible employer may help make your “dream job” come…
What Does Your Company Think of Employee Redundancy?
Outplacement from the view of a departing employee An employee’s perspective I asked a person to write from the heart about being let go. Are you part of a…
Cruel to Be Kind?
With the advent of online outplacement services, ex-employees have more opportunities than ever before to re-invent their personal brand. CareerSupport365.com’s unique approach involves using self-paced online learning modules that each…