The A-Z Leader’s Guide to a Meaningful 2014
As we gather around family and friends at this time of the year, here are some of my thoughts – an A-Z leader’s guide – on leading a meaningful…
The A-Z Leader’s Guide to a Meaningful 2014
User Generated Content Sites. Employer Brand and Reputation Are at Risk.
User Generated Content (UGC) is not a new phenomenon. Many of us are familiar with sites that rely on UGC. Here are some examples. If you are looking for a…
Lessons in Protecting Your Employer Brand and Reputation
In an earlier post, I contrasted how 2 different companies treated the staff they were making redundant. One was well handled; the other poorly. What happened to the company that handled…
Collateral Damage, Outplacement, and Employer Branding
I’d like to share with you two contrasting examples of how employers recently treated departing and remaining staff. I think it’s instructive for the protection of your employer branding and…
How You Treat Employees Upon Departure…
How you treat departing employees says a lot about your own values. It also impacts your employer brand. Over the last several weeks I have had the privilege of personally…
Lessons from Mad Men
I don’t watch much TV at all. There are few shows that I really have the patience for. But recently, I downloaded Series One of Mad Men from my iTunes…
You’re Not In Charge of Your Brand Anymore
Some mid- to large-sized companies in Australia and around the globe are just getting used to the idea that they have a brand identity and a corporate reputation that must…
Yelp.com
The Internet has become almost a seamless part of everyday life for most people. Users consult their smartphones, tablets, and computers to answer questions, find information, and connect with friends…
Vault.com: Is Anything Safe?
When faced with a job loss, an employee needs to make a plan as to re-enter the job market after separating from that company. Sometimes that process can be harder…
Glassdoor.com: What You See Through It
Looking for a new job after being laid off? Did you lose a job due to redundancy or perhaps a company restructure? Researching a possible employer may help make your “dream job” come…